
Foundational Level: Start with Confidence
At the foundational level, you're building a strong base of knowledge, behaviors, and mindset.
This stage is all about growth, exploration, and understanding how to apply core principles with intention.
What Does It Mean to Be Foundational?
Individuals at the foundational level are developing familiarity with essential concepts and skills. This is the time to build habits that foster trust, demonstrate professionalism, and create a strong launchpad for long-term success in financial planning.
Where to Focus at This Stage
Explore Core Concepts
Dive into the basics of ethical practice, communication, and foundational planning skills.
Engage in Reflective Practice
Begin building awareness of how your behaviors affect client trust and collaboration.
Start Strong with Continuing Education
Use structured learning opportunities to strengthen your knowledge and confidence.
Featured Courses and Tools
Getting Started in Financial Planning
Understand core concepts and the essential role of a financial planner.
Ethical Foundations for Client Trust
Learn how to make ethically sound decisions and build early credibility.
Effective Listening & Client Conversations
Develop communication skills that support strong advisor-client relationships.
Start here. Grow confidently. Your journey in financial planning begins with a solid foundation.
Search Foundational Level Content
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Product not yet rated Includes a Live Web Event on 07/30/2025 at 10:00 AM (MDT)
Brought to you by the Applied Behavioral Economics Knowledge Cirlce: This presentation will discuss: What we normally think of in the situation of fight/flight/freeze How fight/flight/freeze is healthy and natural Why does it show up in Financial Advisor appointments with clients What to do and what not to do when encountering fight/flight/freeze in client appointments
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Product not yet rated Includes a Live Web Event on 07/01/2025 at 1:00 PM (MDT)
Brought to you by the Business Success Knowledge Circle: With increasing complexities in our work environments related to regulatory rigors, technological changes and intensive competition across the myriad segments of the financial services industry, having a professional standard that is universally respected helps to communicate to the public that we are a veritable profession capable of transforming lives with financial advice.
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Brought to you by the Women & Finance Knowledge Circle: Join the Women & Financial Knowledge Circle on June 12th for a real-world conversation circle discussion.
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- Non-member - $29
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Brought to you by the Asian-American/Pacific Islanders Knowledge Circle: For this Knowledge Circle we will be joined by Larry Pon. Larry has extensive experience as a tax professional working with financial advisors, and has some tips for financial advisors on the best way to work with tax professionals.
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Product not yet rated Includes Credits
Self-study exam based on the Journal of Financial Planning, June 2025 Issue
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- Non-member - $49
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Brought to you by the Business Success Knowledge Circle: This Knowledge Circle will be about how personality traits, attitudes, values, biases, demographics, socioeconomic influences, and religious beliefs can all affect financial decisions.
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Brought to you by the Women & Finance Knowledge Circle: With market volatility rearing its head in 2025, you are probably getting more questions from clients who are nervous about the current market and ever-changing political landscape.
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The May Special Needs Planning community call will discuss insurance needs and options to consider for special needs families and the ramifications.
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Issue: May 2025 By: Kate Skowronek, CFP®
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