Learning Center

Media Mastery: On-Demand Virtual Media Training

5 (3 votes)

One of the most impactful ways you can elevate your brand awareness is by working with journalists and being featured in their content. But how do you do it effectively? As an FPA member, you can learn the ins and outs of working with journalists with the Media Mastery program. Each quarter, Ben Lewis – FPA’s Chief Communications Officer – walks members though the “Four P’s” of working with the media: Prepare, Perform, Poise, and Protect. Plus, any CFP® professional member who attends will qualify to participate in FPA MediaSource, the automated media query system that has connected members with hundreds of journalists!

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Media Mastery: On-Demand Virtual Media Training
Select the "View On-Demand Recording" button to begin.  |  90 minutes
Select the "View On-Demand Recording" button to begin.  |  90 minutes
FPA Media Participation Agreement
To receive media queries through FPA Media Source, please review and agree to the terms and conditions.
To receive media queries through FPA Media Source, please review and agree to the terms and conditions. To participate in FPA media queries you must be an FPA member in good standing, a CFP® professional, and have completed an FPA-approved media training program. If you meet these requirements, please review the Terms and ​Conditions​.
Course Evaluation
7 Questions
Certificate of Completion
0.0 CFP CE credits  |  Certificate available
0.0 CFP CE credits  |  Certificate available